Category
Best Hardware Startup Pitches
Hardware is hard. The margins are thin, the timelines are long, and one bad production run can sink you. These founders are building physical products in a world that worships software. Will investors believe the upside is worth the risk?
13 Hardware pitches received funding from investors on The Pitch. See all funded startups →
Electric Vehiclesit’s electric: Beating Tesla Was the Easy Part
Tiya Gordon · it's electric
S16 · E3
Electric VehiclesSTAG: The Tesla of Construction Equipment?!
Patrik Psenak & Adam Zajac · STAG
S14 · E5
HardwareMaterial: F1 Engineer 3D Prints Batteries?!
Gabe Elias · Material Hybrid Manufacturing
S13 · E8
The Qleek TrilogyQleek Pt. III: A Postmortem and a Comeback
Ismail Salhi, Johanna Hartzheim & Matteo Terrevazzi · Qleek
S9 · E8
After The PitchFightCamp: A Name Change, A Game Change
Khalil Zahar & Tommy Duquette · FightCamp
S5
HardwareWill This Space Startup Make It off the Ground?
Vanessa Clark & William Kowalski · Atomos
S4 · E9
The Qleek TrilogyQleek Pt. II: What Happened After The Pitch
Ismail Salhi, Johanna Hartzheim & Matteo Terrevazzi · Qleek
S2 · E15
About Hardware on The Pitch
What is a Hardware startup?
Hardware startups design and sell their own electronic or mechanical devices, or the components that go inside them. The Pitch documents 31 Hardware pitches across Seasons 1-16, with founders walking into a room of active venture investors and either leaving with a term sheet or leaving empty-handed.
Which Hardware startups have pitched on The Pitch?
The Pitch has aired 31 Hardware startup pitches: HapWare (S16E10), it's electric (S16E3), Ventrix (S16E2), Minimis (S15E4), Above Health: The Allergy Clinic of the Future (S14E7), STAG (S14E5), Awear: Whoop For Your Brain (S13E13), Material Hybrid Manufacturing (S13E8), Avelo Running (S13E5), Lockstop (S13E1). Plus 21 more, including FITGuard and iMirror. Each episode includes the unedited pitch, the investor deliberation, and the funding outcome.
Which Hardware startups received funding on The Pitch?
13 Hardware startups received funding from investors on The Pitch. Together, they raised $2.2M. The funded list: HapWare, it's electric, Ventrix, Above Health: The Allergy Clinic of the Future, STAG, Awear: Whoop For Your Brain, Lockstop, Dopl, Lotus, Hava Health, DogSpot, Atomos, FightCamp (formerly Hykso).
Which Hardware startup raised the most on The Pitch?
STAG raised the most among Hardware startups on The Pitch: $625K from Elizabeth Yin, Jesse Middleton, Laura Lucas, and Mike Ma in Season 14 Episode 5.
Who are the investors hearing Hardware pitches?
The investors most often evaluating Hardware pitches on The Pitch are Phil Nadel of Forefront Venture Fund, Jillian Manus of Structure Capital, and Charles Hudson of Precursor Ventures. Across the 31 Hardware episodes, each pitch features 3-4 active VCs deliberating in real time.
How do Hardware founders apply to be on The Pitch?
- Fill out the application at thepitch.show/apply.
- The casting team reviews submissions and looks for Hardware founders with traction, a clear ask, and an unusual story (category has aired across Seasons 1-16).
- Selected founders are scheduled for a recording session in front of 3-4 active VCs.
- The pitch and deliberation are recorded unscripted; the funding decision happens live.
- Episodes air on The Pitch podcast, typically 2-6 months after recording.
When did each Hardware pitch air?
Hardware episodes have aired on The Pitch from Season 1 (2017) through Season 16 (2026), with the most recent being HapWare in S16E10. Every episode is available on Spotify, Apple Podcasts, YouTube, and all major podcast platforms, with full transcripts on each episode page.
What VCs have invested in Hardware startups on The Pitch?
Active VCs that have invested in Hardware startups on The Pitch include The Pitch Fund, Elizabeth Yin of Hustle Fund, Mike Ma of Sidecut Ventures, Charles Hudson of Precursor Ventures, Paige Doherty of Behind Genius Ventures, and Jake Chapman, with $2.2M committed across 13 funded pitches. 5 additional investors have also written checks in this category.