Industry Hub
Best Fashion Startup Pitches
Fashion is a brutal business. Trends move fast, inventory piles up, and brand loyalty is fickle. These founders think they've found something worth wearing—and investing in. The investors will decide if it fits.
7 fashion pitches received funding from The Pitch Fund. See all funded startups →
CPGBarberino’s: Italian Luxury Takes on the American Dream
Michele Callegari · Barberino's
S13 · E3
FashionModern Picnic: Surviving the Adpocalypse
Ali Kaminetsky · Modern Picnic
S9 · E9
About Fashion on The Pitch
What is Fashion (and why does The Pitch cover it)?
Fashion is the design, manufacture, and sale of clothing, footwear, and accessories. The Pitch documents 16 Fashion pitches across Seasons 2-13, with founders walking into a room of active venture investors and either leaving with a term sheet or leaving empty-handed.
Which Fashion startups have pitched on The Pitch?
The Pitch has aired 16 Fashion startup pitches: Awear: Whoop For Your Brain (S13E13), Avelo Running (S13E5), Barberino's (S13E3), Gnara (S11E11), RobeCurls (S11E8), Flock (S11E5), Locker (S10E11), HILOS: Is This The Perfect Business? (S9E13), Modern Picnic (S9E9), Dressd (S9E4). Plus 6 more, including Bluffworks and Harper Wilde. Each episode includes the unedited pitch, the investor deliberation, and the funding outcome.
Which Fashion startups got funded on The Pitch?
7 Fashion startups received funding on The Pitch, totaling $1.2M raised. The funded list: Awear: Whoop For Your Brain, Gnara, Flock, Modern Picnic, Dressd, Pepper, Bluffworks.
Which Fashion startup raised the most on The Pitch?
Bluffworks raised the most among Fashion startups on The Pitch: $394K from Jillian Manus, Michael Hyatt, Nicole Verkindt, and Charles Hudson in Season 3 Episode 12.
Who are the investors hearing Fashion pitches?
The investors most often evaluating Fashion pitches on The Pitch are Charles Hudson of Precursor Ventures, Elizabeth Yin of Hustle Fund, and Jillian Manus of Structure Capital. Across the 16 Fashion episodes, each pitch features 3-4 active VCs deliberating in real time.
How do Fashion founders apply to be on The Pitch?
- Fill out the application at thepitch.show/apply.
- The casting team reviews submissions and looks for Fashion founders with traction, a clear ask, and an unusual story (industry has aired across Seasons 2-13).
- Selected founders are scheduled for a recording session in front of 3-4 active VCs.
- The pitch and deliberation are recorded unscripted; the funding decision happens live.
- Episodes air on The Pitch podcast, typically 2-6 months after recording.
When did each Fashion pitch air?
Fashion episodes have aired on The Pitch from Season 2 (2017) through Season 13 (2025), with the most recent being Awear: Whoop For Your Brain in S13E13. Every episode is available on Spotify, Apple Podcasts, YouTube, and all major podcast platforms, with full transcripts on each episode page.
What VCs have invested in Fashion startups on The Pitch?
Active VCs that have invested in Fashion startups on The Pitch include Elizabeth Yin of Hustle Fund, Phil Nadel of Forefront Venture Fund, The Pitch Fund, Jillian Manus of Structure Capital, Charles Hudson of Precursor Ventures, and Cyan Banister of Long Journey Ventures, with $1.2M committed across 7 funded pitches. Each check is documented per-episode with the investor, deal size, and terms when disclosed.













