Kelsey Willock transformed her personal financial struggles into Aura Finance - a psychology-based financial wellness platform that's achieving a 37% enrollment rate vs industry standard 5%. Now LinkedIn, Figma and Fortune 100 companies are signing multi-year deals worth $830k! Watch her pitch for $3M on The Pitch podcast. #fintech #startupstory #moneypsychology #womenfounder #careertok #financialwellness #venturecapital #fyp #techtok