About Pieter Boekhoff
Pieter Boekhoff is the founder of iMirror, a company building interactive mirrors for the hospitality industry that pitched on The Pitch. iMirror develops interactive mirror technology designed to bring digital displays into hotel rooms. Boekhoff pitched iMirror on The Pitch in 2017 to investors including Phil Nadel, Jillian Manus, Jake Chapman, Howie Diamond, and Sheel Mohnot. On the show, several investors encouraged Boekhoff to focus on retail rather than hotels, a direction he pushed back on.
