Startup Fundraising Advice
18 articles
Walking Away from $1M in ARR: Inside Folio's Gutsy Pivot from St…
Picture this: your startup just hit $1M in annual recurring revenue. The champagne's on ice. Your team's celebrating. Your metrics are up and to the right. What do …

When a Founder Turns Down VC Money: The $50K Rejection That Shoc…
"Jesse, I absolutely hate to say this, especially on YouTube, but we've left the 50k checks on the table. So we don't allow any investments under 100k." With the…

Beyond Silicon Valley: A New Map of Startup Opportunities
Last week we all stopped doomscrolling for a few moments to watch the season 12 finale of The Pitch 🎉 and found out what what it's really like to raise money for yo…

From Food Poisoning to $8M Raised: Unconventional Paths to Start…
When Capella Kerst pitched geCKo Materials to a panel of prominent VCs, she was fighting food poisoning. Yet she nailed it - delivering a compelling story about rev…

The Modern Startup Paradox: The Human Touch vs Pure SaaS
The season 12 finale of The Pitch dropped this week 🎉 Fans are loving the episode on YouTube but there's a lot we can glean by digging deeper into each founder's st…

The Unspoken Rules of Startup Fundraising in 2025
Today we published the long-awaited season 12 finale of The Pitch 🎉 The episode documented the realities of fundraising as told by 14 startup founders who successfu…

Show Me (How You Make) The Money: Conveying Your Revenue Model …
This is part ten of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development com…

Your Go-To-Guide to Go-To-Market Slides
This is part nine of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development co…

Beyond TAM, SAM, and SOM: Captivating Investors with Your Market…
This is part five of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development company that…

The Problem Slide: How to Make Your Problem Statement Stick
This is part four of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development company that…

VC Vernacular: The Vocabulary You’ll Need To Fundraise
This is part three of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development company tha…

The Three Key Decks Every Founder Needs (With Examples)
This is part two of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development company that&…

The Different Investors You’ll Meet and How to Tailor Your Pitch…
This is part one of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development company that&…

Rejected From YC? These 5 YC Alternatives Let You Pitch to Many …
Who says a 'no' from YC is the end of the road? We’ve put together five fantastic alternatives to Y Combinator that might just be the perfect launchpad for your startup.

The Art of Explaining “How it Works” in Your Pitch Deck
This is part seven of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development company tha…

The Solution Slide: Winning Hearts, Minds, and Wallets
This is part six of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development company that&…

The Ultimate Guide to Creating Your Pre-Seed Pitch Deck
Building a startup is a thrilling adventure: you've got the passion, the ideas, and are geared up to make your mark on the world. The challenge? Lighting that same …

Traction: An Investor's Lens into Your Startup's Performance
This is part eight of "The Ultimate Pitch Deck Guide for Startups," a fundraising guide made in partnership with DECKO, a leading pitch deck development c…
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